Back to Listings Listing #44526: Children's

Asking Price : $187,778

Annual Gross Revenue : $406,974

Annual Net Profit : $102,424

Profit Multiple : x1.83

Inventory Value: -

R-Index : 189

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From the Broker

This listing is for an Amazon FBA, Amazon Merch, and dropshipping business created in November 2015 in the children’s niche. The business is monetized via three main streams: private label Amazon FBA products, 200+ wholesale-purchased Amazon FBA products, and Merch by Amazon products. Some of the merch designs are also available as products on Redbubble (dropshipping), but this accounts for a very small portion of overall revenue.

The private label products are split between two brands, each with an associated domain name. There are 3 Facebook pages that were built around the brands, but aren’t important for the business when it comes to traffic. All together they have about 23.5K followers. The largest page accounts for about 21.5K and was recently converted from a niche page to a page for the brand.

For wholesale products sold on Amazon FBA, the 200+ products come from several brands, one of which the Seller has an exclusive wholesale agreement with. The Seller also has an exclusive relationship with one of the suppliers for the business, that will transfer over to the new owner.

The business is registered with Amazon’s Brand Registry program and the Seller holds a trademark for one of their private label brands. The trademark for the second private label brand is in the works.

The Seller recently started building an email list and already has about 2500 subscribers on the list. The list is included as an asset, along with some copy-written emails. Using contests or creating relevant content to grow this list are two of the growth opportunities the Seller suggests the Buyer to consider.

Site Highlights

Average Monthly Revenue: $33,914

Average Monthly Expenses: $25,379

Average Monthly Net Profit: $8,535

* We are using the last 12 months to determine the averages.

Assets Included in Sale

Included in the sale of this business are:

  • 2 Domains
  • Site contents/files
  • 3 Facebook pages
  • Amazon Seller Central account
  • Merch by Amazon account
  • Redbubble account
  • Email list with copy-written emails
  • Exclusive Supplier relationship

Inventory is not normally included in the list price, further details can be provided to active depositors.

Work/Skills Required

The Seller reorders products when inventory gets low after checking on it weekly. On a monthly basis, the review the P&L.

Reason for Sale

The Seller is looking to sell this business as they don't feel passionate about it.

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Listed By

Sale Pending: No

First Seen: Mon, May 14th 2018

Last Updated: Tue, Oct 16th 2018

Rhodium Weekend 2015
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