Back to Listings Listing #44752: Hobbies & Tools

Asking Price : $627,649

Annual Gross Revenue : $773,930

Annual Net Profit : $268,992

Profit Multiple : x2.33

Inventory Value: -

R-Index : 154

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From the Broker

This listing is for an Amazon FBA business created in February 2016 in the hobbies & tools niche. The included Amazon Seller Central account has 3 SKUs, which have thousands of good reviews and a strong sales history. They are brand registered (2.0) and one product is currently Amazon's Choice. The business was just recently invited to join Amazon Exclusives, which will provide brand protection and new listing opportunities.

As Empire Flippers only values businesses based on past performance, Amazon Exclusives is a bonus for the buyer that is not reflected in the valuation. The brand is also registered with Amazon Transparency. This is important to prevent hijacking and counterfeiting. The Amazon Transparency program also gives the customers more info on the product, like date and location of manufacture and that the products are genuine brand products. All units for one of the SKUs are labeled with Transparency QR Codes and will be added to the remaining SKUs in due course.

The business has a Wordpress site, which directs customers to Amazon pages. The business requires minimal hours of the Seller dedicated to replying to customer emails in Seller Central, replying to customer registrations via company email (done to gather email addresses and leads), checking sales performance, checking sponsored ads spend and ACOS, checking reviews and replying to negative reviews (if any), and managing inventory.

*Several inactive SKUs are included in the sale at no extra charge. These products have had some success, but are quite seasonal.

*Amazon Seller Central accounts in UK, DE, FR, ES, and IT will be included in the sale, though no SKUs are currently for sale in EU or UK.

*Certain SKUs have had the listing removed due to the usual Amazon problems (mostly competitors making false claims), but they have always been restored after the information has been provided.
Site Highlights
Average Monthly Revenue: $64,494
Average Monthly Expenses: $42,078
Average Monthly Net Profit: $22,416
* We are using the last 12 months to determine the averages.
Assets Included in Sale
Included in the sale of this business are:

3 SKUs
Amazon Seller Central accounts
Wordpress site

*Inventory is not normally included in the list price, further details can be provided to active depositors.
Work/Skills Required
The Seller currently spends around 3-4 hours per week:

Replying to customer emails in Seller Central
Replying to customer registrations via company email (Done to gather email addresses and leads)
Checking sales performance
Checking sponsored ads spend and ACOS
Checking reviews and replying to negative reviews if any
Managing stock inventory levels

Reason for Sale
The Seller has an opportunity and needs capital to start the new venture.

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Listed By

Sale Pending: No

First Seen: Mon, Jun 18th 2018

Last Updated: Tue, Jul 17th 2018

Rhodium Weekend 2015
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