Main Benefits

• Strong year-over-year growth, with MRR reaching a c.125% CAGR for the period 2016 to 2018
• Years of operational history with an authoritative brand
• Diversified customer base with multiple notable customers
• Well-trained team and scalable cost structure driving strong margins

Description

For sale is a growing B2B SaaS business in the social media engagement and automation space.

Launched in 2014, the business has differentiated itself from competitors by providing a Twitter-compliant automation software and boasts notable enterprise clients. With a unique internal algorithm identifying potential followers and a well-trained team manually targeting the followers, the product has proven highly effective, helping customers generate up to 2,000 new Twitter followers each month.

The business has secured a strong position in the ever-expanding social media marketing niche. With enterprise spending on social media growing 60% from 2016 to 2017 and over 335 million MAU on Twitter, a new owner will have a large and profitable target market to pursue for additional growth.

The owner has built the business with scale in mind, investing in a high-performing team and automation from the start. With a lean and simple cost structure driving strong net margins of c.73% in 2018, and a four-person team staying on post-sale, a new owner will have plenty of time and free cash flows to invest in growth.

This presents a great acquisition opportunity for a new owner looking to take over a proven B2B SaaS business on the rise. With a unique and well-defined value proposition, professional team, and a reputation of success, the business is ready to be taken to the next level under a new owner.