Back to Listings Listing #45025: Kitchen & Dining

Asking Price : $493,896

Annual Gross Revenue : $476,514

Annual Net Profit : $197,558

Profit Multiple : x2.50

Inventory Value: -

R-Index : 145

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From the Broker

This listing is for an ecommerce and Amazon FBA business created in September 2012 in the kitchen & dining niche. The Shopify site features versions of a specific tool used for a popular drink and brings in around 60% of the revenue. The included Amazon Seller Central account features 5 SKUs and brings in around 40% of the revenue. With over 100K Instagram followers and an email list over 40K, this brand enjoys a devoted following and is mostly hands off.

A third party logistics center in the US handles all fulfillment of orders. The Amazon inventory is stored with FBA. This business enjoys a community of fans including customers who have gotten tattoos of the logo. Almost all of the content comes from brand ambassadors and customers. Around 50% of the traffic is organic from Google, around 33% is direct, and around 15% is from social traffic.

*The Seller is in process of registering with Amazon's Brand Registry program. They own the trademark for their previous logo but they recently changed logos and are waiting on the new trademark paperwork.

Site Highlights

Average Monthly Revenue: $39,710

Average Monthly Expenses: $23,246

Average Monthly Net Profit: $16,463

* We are using the last 12 months to determine the averages.

Assets Included in Sale

Included in the sale of this business are:

  • Primary domain & all site content/files
  • Shopify account (around 180 products)
  • Amazon Seller Central account
  • 5 SKUs on Amazon
  • Product patent and outstanding pending patents
  • Logo trademark
  • Email list
  • Social media accounts

*Inventory is not normally included in the list price, further details can be provided to active depositors.

Work/Skills Required

The Seller currently spends around 1-4 hours per week:

  • Curating content on Instagram
  • Filing sales tax (could be automated)
  • Updating inventory
  • Checking in with 3rd party services
  • Working with engineers on new products once a year

Reason for Sale

The Seller is starting a large business and no longer has the time to grow this business.

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Listed By

Sale Pending: No

First Seen: Mon, Oct 22nd 2018

Last Updated: Sun, Jan 6th 2019

Rhodium Weekend 2015
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