Listed for sale are two separate businesses operating within one overarching synergistic niche, home decor. As well as being a top seller on Amazon they are also in big box retail, selling via their online platforms as well as in store.
The off Amazon sales are a smaller portion of gross revenue (11%) however they are almost twice as profitable, making this additional aspect of the business extremely lucrative. This part of the business utilizes licencing agreements with over 200 artists which bring the creative flair to everyday products. The sky's the limit with this home decor line: The artist keep the brand image in vogue, while the business grows into trending product lines.
This year the owner has invested heavily in growth which can be seen in the increasing YoY revenue. The seller account has over 13,600+ customer reviews which only continues to grow day-by-day. Additionally, the business has spent years developing a unique packing method to ship fragile items. This unique method could easily be expanded to other fragile items.
Not only are the sales channels diversified, but so are the products with no one SKU being more than 11% of sales. The products themselves range in value from $7-$250 giving the end customer a wide variety of choice, and notably, the higher priced bundles are more profitable. The products also lend themselves to gifting as well as home decoration/renovation which provides a never-ending opportunity for line expansion options.
The business is fully operationally managed by a team of employees who are willing to continue on with the buyer. The current owner works in this business under an advisory role providing additional strategic support.
Sale Pending: Yes
First Seen: Tue, Nov 13th 2018
Last Updated: Fri, Apr 19th 2019