Main Benefits

• Early presence in the rapidly-growing SEO space, allowing for an authoritative brand and key feature differentiation
• Steadily-growing customer base with a high customer lifetime value of c.$180 in the LTM
• Plenty of opportunities to capitalize on the free user base of c.130,000 users or c.120,000 email subscribers for growth
• Lean business model allowing for low-touch operations and strong cash flows

Description

For sale is an authoritative B2B SaaS business in the SEO and digital marketing niche.

Launched in 2013, this business provides feature-rich and effective keyword research software. As a pioneer in the SEO space, this business has built up an impressive value proposition. With an intuitive interface and a range of essential features, the business stands at the forefront of the lucrative SEO industry.

With businesses predicted to spend up to $79 billion on SEO in 2020, a new owner will have ample opportunity to capitalize on this expenditure to continue scaling this business.

As one of the first keyword research tools of its kind in the market, this business has had plenty of time to build up a strong brand and fine-tune operations, creating a clear competitive advantage. The highly automated, low-touch operational model will allow for plenty of time to focus on growth.

This business presents an attractive acquisition opportunity for a new owner looking to take over a successful and well-built B2B SaaS business. With a reputable brand, growing value proposition, and a user base of c.130,000 free users, this business is ready to be taken to the next level under a new owner.