Main Benefits

• Robust AI-driven email-marketing software with powerful multi-platform integrations
• Clear value proposition with lucrative net negative MRR churn and high LTV of c.$39,000
• Glowing user reviews and steady MRR growth of c.16% in the L12M
• Lean and scalable cost structure allowing for high margins

Description

For sale is a B2B SaaS business with powerful AI functionality in the email marketing niche.

Launched in 2014, the business offers a robust AI-driven email marketing software aimed at e-commerce merchants worldwide. With advanced targeting and segmentation functionality, the software integrates with the biggest e-commerce platforms to help users build extensive customer profiles and create customized marketing campaigns.

Email marketing has proven to be one of the highest-converting marketing channels, especially when emails are segmented and tailored to the end user. With enterprises spending billions of dollars on email marketing each year, the business' market-leading AI-segmentation functionality have put the business at the forefront of this trend, creating plenty of opportunities to continue growing.

With continuously-strong SaaS metrics, the software boasts an impressive LTV of c.$39,000 in, complemented by a highly-attractive net negative MRR churn rate of c.-0.9% in the LTM. Boasting a lean cost structure and high net margins, the business offers plenty of time and cash flow to invest in growth.

The business presents a great acquisition opportunity for a new owner to take over an innovative B2B SaaS business. With powerful AI technology, the business is primed to capitalize on the shifting industry trends to continue scaling under a new owner.

* Revenue and profit figures are annualized on a last three-month basis