Main Benefits

• Informative and practical content enabling the site to rank high for organic search
• Over 38,400 keywords enabling the site to attract c.646,000 visitors annually
• Lean and scalable cost structure driving high net margin of c.97.31% in the LTM
• Low owner involvement creating plenty of time to invest

Description

For sale is an established content business in the cookware & supplies niche.

Launched in 2016, the business has secured a strong position in the niche, thanks to the site's focus on high-quality buying guides and detailed product reviews. With c.40 informative articles to-date, the site continues to gain traction with the users.

As cookware-related sales continue to grow, poised to reach c.$4.5 billion by 2024, the business is well-positioned to capture a larger portion of this profitable market.

With a clear focus on quality content, the site has built a strong SEO foundation for a new owner to build upon. The investment in content has also helped the site rank for c.38,400 keywords, driving steadily-increasing traffic with the site now seeing over 568,000 unique users annually.

The business presents a great opportunity for a new owner looking to acquire a growing affiliate business with plenty of growth prospects in a lucrative niche.

* Revenue and profit figures are annualized on a last six-month basis.