This listing is for an Amazon FBA business created in June 2016 in the sports niche. The Amazon Seller Account features 35 SKUs for highly-reviewed sports and fitness gear. The business is internationally trademarked and is part of Amazon's Brand Registry 2.0 program. It has experienced rapid growth and is featured as "Amazon's Choice" products in 10 categories. The Seller spends minimal time maintaining the business.
Currently, the business sells on Amazon in the UK, Germany, France, Italy, Spain, and Australia. Additionally, the business was invited to sell with Amazon Middle East and is currently working to send stock for that marketplace. The Seller does use Amazon advertising (AMS) to drive traffic to listings. There is an additional Shopify site included in the sale, but a very small percentage of earnings come from this sales channel. Inventory is stored at Amazon warehouses, a 3PL, and a small amount with a supplier.
The business has a strong brand identity and focuses on great customer service. Offering quality products has created a loyal following to the brand. It has a strong social media presence that is important for site traffic and boosting positive reviews. This includes about 5k Instagram followers, about 3k Facebook fans, about 1.4k Twitter followers, and a YouTube channel.
In terms of website management, content creation is outsourced and blog articles are added once per week. Along with the primary domain there are 10 additional domains included in the sale that are either inactive or redirected to the main site, Shopify, or Facebook.
* The Seller is currently developing several more products which are close to being in production.
Sale Pending: No
First Seen: Mon, Sep 9th 2019
Last Updated: Mon, Nov 4th 2019