This listing is for an Amazon FBA business created in October 2016 in the home niche. The included Amazon Seller Central account features 3 SKUs for outdoor accessories. The trademarked business is part of Amazon's Brand Registry 2.0 program and requires minimal work from the Seller.
While most of the inventory is stored with Amazon, the Seller has opted to store some additional stock at a transit warehouse. This is done to not overstock Amazon and save on storage fees during peak months. The Seller receives and handles the small amount of product returns. These returns are used for Seller-fulfilled replacements requested under warranty.
A branded domain is set up to give more information about the products, directing visitors to the Amazon listings to purchase. There is also a subdomain set up for promo campaigns where customers can register their product to receive a discount for their next order. Social media accounts for Facebook and YouTube are set up and included in the sale, though neither are important in terms of traffic.
* The Seller-fulfilled warranty replacements are sent via 2-3 times per week. The frequency could be reduced to once per week or the entire process could be handled via FBA. The Seller chooses to fulfill them because it is infrequent and reduces costs. The Buyer can decide which route is better for them.
* To obtain reviews during product launches, the Seller compensated friends/contacts to purchase and review the products. After launch, reviews are gained via autoresponder emails with customers, product registration email follow-ups, and warranty request email follow-ups.
Sale Pending: No
First Seen: Mon, Sep 9th 2019
Last Updated: Tue, Sep 10th 2019