Launched in 2016 this branded line of products is in the concealed carry space and has seen 85% growth
in the trailing 12 months.
The business was one of the first on Amazon and met with competition a couple of years into operations. Rather than give up, the owner fought to differentiate the brand and has seen tremendous growth and payoffs.
Today there is a provisional patent pending and a serious moat around the business with over 5,000 reviews. There are a total of 43 SKUs with 7 launched in the last twelve months.
The business is operated by the owner and just one VA. He has taken it as far as he can without changing his lifestyle, and is ready to move on to his next adventure.
If the trailing 12 month's SDE growth was cut in half from 32% to just 16%, a buyer would still earn their
investment back in just over 2 years and 9 months.
Sale Pending: No
First Seen: Sun, Nov 17th 2019
Last Updated: Mon, Jan 27th 2020