This listing is for a dropshipping and eCommerce business created in October 2016 in the apparel & accessories niche. The Shopify store features a large collection of luxury apparel and the business recently received an award for best online luxury menswear retailer 2019. Due to a third party service provider fulfilling orders, and a part-time VA managing dropshipped orders using Dropified, the Seller spends about 15 hours per week maintaining the business.

The majority of traffic to the business comes from the UK (69.8%) the US (20.8%) and Sweden (0.7%) with the traffic source stemming from paid search (39.9%) social media (12.6%) Direct (10.7%) and other (21.3%). The business used the service of a content management provider in the past but has recently relied on customers produced content for social media posts. Facebook (50K likes) and Instagram (10K followers) offer the largest contributors to social with Twitter having little to no impact in terms of traffic.

The primary revenue source for the business is dropshipping (90%) and eCommerce (10%) with some inventory being held in a warehouse located in the UK, and all stock orders fulfilled by a third party service. This service is also used for the management of three factory suppliers located in China and all logistics for the stock items of the business. One VA handles all orders with the help of Dropified, while also managing the customer service inquiries from their customers.

The business had reduced their email list from 40K to 17.4K to remain GDRP compliant with a double opt-in requirement which was very important to them considering the amount of traffic that stems from the UK. There is some slight seasonality for the business with more individual orders coming in during the colder months, and bulk orders fulfilled during the summer months.

*With respect to April's loss, the Seller was on holiday that month and the management of marketing/promotion had slipped drastically. Since this time the business has regained revenue stability. More information will be provided to active depositors.