Main Benefits

• Established business in the lucrative tools and hardware niche which is expected to grow at a c.5.5% CAGR from 2019 to 2024.
• Strong SEO presence with keyword rankings for c.40,000 keywords.
• Impressive traffic with over 1.3 million pageviews and 1.1 million visitors in the LTM
• Rising revenues with 127.7% growth from 2017 to 2018.
• Simple operations allowing for a lean cost structure and driving high net margins

Description

For sale is a scalable content business in the tools and hardware niche.

Launched in 2016, the business has rapidly established itself as a reputable source of information for a wide variety of tools and hardware equipment. With a focus on detailed content, infographics, and captivating imagery, the business has become the go-to resource for tens of thousands of visitors each month.

The business has focused on the lucrative and steadily-expanding power tools market to scale. With the power tools niche expected to rise at a c.5.5% CAGR to reach $41.7 billion in 2024, The business is in a strong position to capitalize on this growing demand to continue scaling.

With hundreds of pages of content, the business ranks for c.40,000 keywords, helping fuel steady traffic growth. The rising traffic has also helped drive revenue expansion, with revenues growing c.127.7% from 2017 to 2018. With simple operations, a new owner will have plenty of resources to invest in growth.

The business presents a great acquisition opportunity for a new owner looking to take over a well-built and reputable content business. With several years of operating history, rising traffic, growing revenues, and a firm foothold in a steadily-expanding niche, a new owner will be immediately set up for success.